Tag: smalld

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August 18, 2014 | In the News | Newsworks

Profs. Deborah Small and Leonard Lodish on WHYY’s Newsworks

Prof. of Marketing Deborah Small and Emeritus Prof. of Marketing Leonard Lodish comment on the success of the ALS Ice Bucket Challenge.

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small_deborah
August 4, 2014 | In the News | The New York Times

Prof. Deborah Small in the New York Times

Prof. of Marketing Deborah Small explains why Girls Inc.’s new marketing campaign resonates with our culture.

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July 17, 2014 | In the News | NPR

Profs. Ethan Mollick and Deborah Small on NPR

Asst. Prof. of Management Ethan Mollick and Assoc. Prof. of Marketing Deborah Small comment on what motivates people to support peculiar crowdfunding campaigns.

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small_deborah
December 20, 2013 | In the News | Washington Post

Prof. Deborah Small in the Washington Post

Assoc. Prof. of Marketing Deborah Small offers commentary on beauty companies that have taken political stances in their advertisements.

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December 2, 2013 | In the News | The Philippine Star

Prof. Deborah Small in The Philippine Star

Assoc. Prof. of Marketing Deborah Small is cited for her study on how emotions drive charitable giving.

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small_deborah
February 4, 2013 | In the News | Daily Mail (UK)

Prof. Deborah Small in the Daily Mail (UK)

Assoc. Prof. of Marketing Deborah Small is featured for her study on pursuing self-interest while avoiding feelings of guilt.

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December 1, 2012 | In the News | Columbus Dispatch

Prof. Deborah Small in the Columbus Dispatch

Assoc. Prof. of Marketing Deborah Small is cited for her research on motivations for charitable giving.

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Small McGrath
November 12, 2012 | In the News | Forbes

Profs. Deborah Small and Monica McGrath in Forbes

Assoc. Prof. of Marketing Deborah Small and Adjunct Assoc. Prof. of Management Monica McGrath offer commentary on how masculine norms impact women in the workplace; a recent Knowledge@Wharton article is cited.

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October 19, 2012 | In the News | Economic Times of India

Prof. Deborah Small in the Economic Times of India

Assoc. Prof. of Marketing Deborah Small is cited for her research on pursuing self-interest without feeling guilty.

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small_berman
October 10, 2012 | In the News | Yahoo! India

Prof. Deborah Small and Jonathan Berman, Wharton doctoral candidate, in Yahoo! India

Assoc. Prof. of Marketing and Psychology Deborah Small and Jonathan Berman, Wharton doctoral candidate, are highlighted for their research on pursuing self-interest while avoiding feelings of guilt.

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small_deborah
March 21, 2012 | In the News | Washington Post's "The Root"

Prof. Deborah Small in Washington Post’s “The Root”

Assoc. Prof. of Marketing Deborah Small is cited for her research on how negative stereotypes impact charitable behavior.

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February 21, 2012 | In the News | Miller-McCune

Prof. Deborah Small in Miller-McCune

Assoc. Prof. of Marketing Deborah Small is noted for her research on why support for school projects differs according to the recipients’ race and age.

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December 4, 2011 | In the News | Boston Globe

Prof. Deborah Small in the Boston Globe

Assoc. Prof. of Marketing and Psychology Deborah Small is highlighted for her research on charitable giving.

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August 21, 2010 | In the News | The New York Times

Prof. Deborah Small in the New York Times

Assoc. Prof. of Marketing and Psychology Deborah Small is noted for her research on how statistics and personal stories impact charitable giving.

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July 2, 2010 | In the News | Mint (India)

Prof. Deborah Small in Mint (India)

“Fatal (Fiscal) Attraction: Spendthrifts and Tightwads in Marriage,” a study co-authored by Assoc. Prof. of Marketing and Psychology Deborah Small, is highlighted in an article about the relationship between income and divorce rates.

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June 3, 2010 | In the News | CBSMoneyWatch.com

Prof. Deborah Small on CBSMoneyWatch.com

“Fatal (Fiscal) Attraction,” a study co-authored by Asst. Prof. of Marketing and Psychology Deborah Small, is cited in an article about the spending habits of married couples.

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