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Recent Stories
March 7, 2014 | Feature Stories
Imagining the Freshman Experience
Life at Wharton “is perfectly balanced between learning from others and learning by doing,” says freshman Brendan Stone in describing the value of Management 100, the foundation course all first year undergrads take.
February 28, 2014 | Feature Stories
Learning to Lead a Team by Joining One
After being named Director of Risk Management at Think Finance, David Peterson looked to Wharton Executive Education for tips on becoming a better leader.
February 27, 2014 | In the News
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CNNMoney.com
Prof. Jonah Berger on CNNMoney.com
Assoc. Prof. of Marketing Jonah Berger explains why people believe the same economic myths that are recycled every few years.
February 27, 2014 | In the News
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The Street
Prof. Emeritus Jack Guttentag in The Street
Prof. Emeritus of Finance Jack Guttentag discusses the potential of bitcoin and the markets in which it could and could not survive.
February 27, 2014 | In the News
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CEO World Magazine
Prof. Matthew Bidwell in CEO World Magazine
Prof. of Management Matthew Bidwell is noted for his research on why companies are better suited to promote from within rather than hire from the outside.
February 27, 2014 | Press Releases
Dan Tangherlini, Administrator of the U.S. General Services Administration, to Keynote 2014 Wharton School MBA for Executives | Philadelphia Graduation
The Wharton School of the University of Pennsylvania has announced that Wharton MBA for Executives alumnus Dan Tangherlini, Administrator of the U.S. General Services Administration (GSA), will be the featured speaker at the School’s MBA for Executives graduation ceremony in Philadelphia.
February 27, 2014 | Press Releases
Neel Kashkari, Candidate for Governor of California, to Keynote 2014 Wharton MBA Program for Executives Graduation at Wharton | San Francisco
The Wharton School of the University of Pennsylvania has announced that MBA alumnus Neel Kashkari, Candidate for Governor of California, will be the featured speaker at the School’s 2014 graduation ceremony for the MBA Program for Executives at Wharton | San Francisco.
(Fri, 07 Mar 2014 19:28:06 +0000)
The Opportunities — and Pitfalls — for Non-resident Indian Entrepreneurs
Veteran non-resident Indians (NRIs) living in the U.S. recalled the challenges and lessons of their entrepreneurial success at the recent Wharton India Economic Forum....
(Fri, 07 Mar 2014 17:40:53 +0000)
How P&G Moved Up the Brand Arc to Win a Gold Medal at Sochi
P&G’s “Thank you, Mom” campaign during the recent Olympics shows how companies benefit from building emotional connections with their customers, says brand strategist Eric Solomon in this opinion piece. ...
(Thu, 06 Mar 2014 20:32:39 +0000)
Apple Faces Life as a Mature Company
Apple delivered a successful run of historic innovations and positive financial statements under storied CEO Steve Jobs. But now the company -- and Jobs’s successor, Tim Cook -- must adjust to a new reality....
(Thu, 06 Mar 2014 17:14:09 +0000)
Zero Waste: ‘Nil to Landfill’ Is Now a Practical Goal
The push to divert virtually all material from landfills and incinerators is strongest in Europe, but it has also gained a foothold in the U.S. Zero waste goals are increasingly being embraced by progressive communities and companies that see value i...
(Thu, 06 Mar 2014 16:57:30 +0000)
The Elimination of Garbage
Data is reshaping the world of Waste -- “no more garbage in, garbage out.”...
(Thu, 06 Mar 2014 16:50:26 +0000)
The Commercialization of Garbage
For much of human history, people have found ways to profitably reuse their waste. Today, the new emphasis on sustainability is driving some companies and municipalities to divert waste streams into cash flow....
(Wed, 05 Mar 2014 18:27:26 +0000)
Delta’s New Frequent Flyer Policy: Reward Your Best Customers
Delta Air Lines’ decision to base frequent flyer rewards on dollars spent rather than miles traveled makes good business sense and is long overdue, says Wharton marketing professor Peter Fader....
